While the NFL season is the most exciting time of the calendar for many sports bettors, it's arguably the most difficult to bet on.

Many successul bettors spend hours studying matchups and betting data, analyzing each team’s offense and defense, keeping up with injuries and transactions, and researching other potential variables. For most gamblers, however, there isn't enough time, and they often rely on gut feeling or following picks.

If you're looking for ways to wager wisely and build bankroll this football season, the new BetSmart subscription package from Pickwatch is a must-have. With several sports betting tools featuring crucial data, BetSmart is providing value to bettors worldwide, and even has a 14-Day Free Trial.

Most Profitable Markets Tool

Pickwatch wants you to have the best experience with their services and get the most out of their subscriptions and sports betting tools. They introduced the new BetSmart subscription package this year, and continue to improve the features.

As part of this growth and improvement, Pickwatch recently launched a Most Profitable Markets tool.

This tool will help you see what bet types and bet markets have had the best Return On Investment (ROI). For example, Middle Bets with NFL 1st Half Totals currently have a 164% ROI, making it one of the most profitable markets.

Middle Bets Tracker

One way to start building a bankroll is with Middle Bets. This is when you place wagers on different sides of a market at different sportsbooks. The goal is to hit between those lines, right in the middle, to win both bets. This is a great way to maximize profits with limited risk, as at least 1 of the bets has to win, and both could potentialy hit.

As seen in the Most Profitable Markets tool, several top markets currently are varying types of Middle Bets, such as Middles with Total Combined Tackles, which have a 203% ROI.

Fortunately, the BetSmart subscription package also features a Middle Betting Tool, which helps instantly identify all available opportunities for Middle Bets across different sportsbooks and leagues.

Here's one middle bet to consider in NFL Week 3, from one of the most profitable markets this season:

Texans/Jaguars 1st Half Total

Game: Houston Texans @ Jacksonville Jaguars
Date: Sunday, September 20, 1 p.m. ET
Bet 1: 1st Half Total Points Over 21.5, -110 (DraftKings)
Bet 2: 1st Half Total Points Under 22.5, -110 (FanDuel)

Additional Middle Bets

As of Thursday, September 18, the Middle Bets Tracker has identified over 100 different opportunities for wagers. With a BetSmart subscription, you can instantly view these opportunities and others across all major sports and leagues.

BetSmart Free 14-Day Trial

Sign up for a BetSmart 14-Day Free Trial today and get access to all the features you’ll need to be a profitable sports bettor, including an arbitrage bet tracker, prop finder tool, picks from all of the top sports betting sharps in the industry, and much more.